Manager - Branding & Marketing
AI summary
The Smackers Limited, operator of The Place Restaurant, is hiring a Manager - Branding & Marketing in Nigeria. The role focuses on data-driven brand and market analysis, trend research, competitor analysis, and cross-departmental collaboration to improve business operations and decision-making. Candidates need a Bachelor's Degree in Marketing, Finance, Business Development or a related field and around 7 years of relevant experience.
- Senior branding and marketing role with data-driven decision-making focus
- Requires Bachelor's Degree in Marketing, Finance, Business Development or related field
- Around 7 years of brand management and business growth experience preferred
- Involves market research, competitor analysis, and cross-departmental work
- Strong analytical, data modeling, and Excel skills required
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Not enough public dataNot enough public salary data is available for this exact role. Before applying, prepare to ask about gross pay, benefits, contract length, probation period, transport and any allowances.
Can you qualify for this role?
- Required7+ years of relevant experienceThe job post includes a minimum experience signal.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in hospitality, technology, financeThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in Not specifiedThe vacancy is associated with this location.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Manager - Branding & Marketing evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to The Smackers Limited and the role in Not specified.
- Add concrete examples related to hospitality, technology, finance, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from LatestJobsNG; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
- Prepare a polite question about pay, benefits and contract terms for later interview stages.
Source and safety check
- LatestJobsNG
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.
Interview preparation
- What experience makes you a strong fit for this Manager - Branding & Marketing role in hospitality, technology?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Not specified under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research The Smackers Limited before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
The Smackers Limited started operations in 2006 with her flagship trademark The Place Restaurant on Isaac John GRA, Ikeja Lagos. Over the last decade we have progressively grown and now operate in the food services and hospitality business. We are a company that believes in creating a better everyday life. We exist to satisfy the changing taste and expectations of consumers as we best understand and satisfy the food and pleasure need of customers. Job Description We are looking for an analytical and detail-oriented Brand & Market Expert to assist with improving the operations and decision-making of our business. The senior marketing officer's responsibilities: include researching, collecting, analyzing, interpreting data and using the data to guide the business's decision-making. The marketing officer should be prepared to work across various departments, such as marketing, product development, business operations, finance. As such, the prospective must possess excellent mathematical, critical thinking, and communication skills. The prospective must be disciplined and accountable enough to work both independently an as an active member of a team. Responsibilities: Analyzing past operations' results and performing variance analyses. Identifying and analyzing trends, forecasts as well as recommending improvements to the business processes. Researching market trends, conducting surveys, analyzing data from competitors, and analyzing the business's operations, expenditures and customer retention to identify patterns of potential issues or improvements. Using data analysis and interpretations to guide the decision-making of the business. Using operations data to develop pricing models and identify areas for improvement. Using statistical, economic, and data modeling techniques and tools. Organizing and analyzing data, creating charts and graphs, and presenting findings to the team. Providing recommendations to improve future business operations. Organizing and storing data for future research projects. Testing processes, policies, and protocols for efficiency and improvements. Qualifications A Bachelor's Degree in Marketing, Finance, Business Development or related field. 7 years of experience: in brand management, business growth, business development and business expansion would be advantageous. Strong mathematical, analytical, and data modeling skills. The ability to manipulate large, complex data sets into manageable, understandable reports. Excellent problem-solving, communication, and team-working skills. Familiarity with data modeling software and Excel software. Attention to detail and organizational skills. Having actively worked in a marketing agency would be a plus.