Brand Activation Manager
AI summary
Familyfun Concept LTD is hiring an energetic, creative and results-driven Brand Activation Manager in Lagos to plan and execute product sampling, supermarket activations, exhibitions, roadshows and promotional events for Shroom Wellness products. The role requires a Bachelor's degree or HND, at least three years of brand activation or field sales experience, and willingness to work some weekends and public holidays.
- Full-time role based in Lagos with field and event-based work
- Salary range NGN 150,000 - 250,000
- Requires Bachelor's degree or HND and minimum 3 years experience
- Focus on activations in supermarkets, pharmacies, hospitals, gyms, churches and corporates
- Applicants must be based in Lagos and able to travel between locations
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Source salary availableThe source lists NGN 150,000 - 250,000. Confirm the final pay, benefits, contract terms and allowances directly with the employer before accepting an offer.
Can you qualify for this role?
- Required3+ years of relevant experienceThe job post includes a minimum experience signal.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in sales, retail, MarketingThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in LagosThe vacancy is associated with this location.
- UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Brand Activation Manager evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to Familyfun Concept LTD and the role in Lagos.
- Add concrete examples related to sales, retail, Marketing, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from Jobberman Nigeria; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
Source and safety check
- Jobberman Nigeria
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.
Interview preparation
- What experience makes you a strong fit for this Brand Activation Manager role in sales, retail?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Lagos under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research Familyfun Concept LTD before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
Brand Activation Manager Familyfun Concept LTD Sales Yesterday Easy apply New Lagos Full Time Healthcare NGN 150,000 - 250,000 Share link Share on WhatsApp Share on LinkedIn Share on Facebook Share on Twitter Share via SMS Job summary We are seeking an energetic, creative and results-driven Brand Activation Manager to plan and execute activities that increase product awareness, customer engagement and sales. Min Qualification: Degree Experience: Level: Mid level Experience: Length: 3 years Language Requirement: English Working Hours: Full Time - 8 to 5 Applicant Location: Lagos, Nigeria Job descriptions & requirements: Responsibilities: Plan and execute product sampling, supermarket activations, exhibitions, store openings, roadshows and promotional events Develop monthly activation plans for supermarkets, pharmacies, hospitals, gyms, churches and corporate organisations. Recruit, train and supervise store promoters, merchandisers and activation teams. Ensure products are properly displayed, priced, stocked and promoted at partner outlets. Convert product tasting and customer engagement into measurable sales. Secure suitable activation spaces and coordinate with retail partners and event organisers. Ensure products, branded materials, uniforms, equipment and sampling supplies are available before every activation. Educate customers about the benefits: and proper use of Shroom Wellness products. Collect customer information, feedback and sales leads during activations. Monitor promoter attendance, appearance, product knowledge and performance. Track activation expenses, product samples, sales and stock movement. Prepare reports showing customer reach, leads, sales conversion and return on activation expenditure. Work closely with the marketing, sales, retail and production teams. Requirements: Bachelor’s degree or HND in Marketing, Business Administration, Communications or a related field. Minimum of three years’ experience: in brand activation, experiential marketing, retail marketing or field sales. Experience: in FMCG, food, beverages, wellness or retail is an advantage. Demonstrable experience: managing promoters, sampling campaigns and promotional events. Strong sales, communication, negotiation and leadership skills. Ability to manage budgets, stock, vendors, logistics and multiple locations. Must be energetic, organised, commercially minded and comfortable working in the field. Must be willing to work on some weekends and public holidays when activations are scheduled. Good knowledge of Lagos and the ability to travel between activation locations are essential. Performance Expectations The successful candidate will be expected to: Deliver all scheduled activations on time and within budget. Increase product trials, customer enquiries and sales. Achieve agreed sales and customer-conversion targets at each activation. Improve product visibility across supermarkets and other partner locations. Generate new customers and build a reliable customer database. Maintain high standards among promoters and merchandisers. Secure new activation and partnership opportunities. Provide accurate post-activation reports within 48 hours. Log In and Apply Important safety tips Do not make any payment without confirming with the Jobberman Customer Support Team. If you think this advert is not genuine, please report it via the Report Job link below. Report Job