SME Marketer
AI summary
Moneyfield Microfinance Bank Limited is hiring an SME Marketer to drive business development, customer acquisition, liability generation, and risk asset origination within an assigned territory. The role involves portfolio management, collections, customer relationship management, product marketing, and compliance with CBN and AML/CFT requirements. Candidates need a Bachelor's degree in a related discipline and at least 5 years of experience in business development, SME banking, or a similar role.
- Drive SME customer acquisition and business development across assigned territory
- Mobilize deposits and grow CASA balances through liability products
- Originate and process quality credit facilities for SME customers
- Manage assigned portfolio, monitor PAR and NPL within approved limits
- Cross-sell bank products and promote digital banking channels
- Requires Bachelor's degree and minimum 5 years relevant experience
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Not enough public dataNot enough public salary data is available for this exact role. Before applying, prepare to ask about gross pay, benefits, contract length, probation period, transport and any allowances.
Can you qualify for this role?
- Required5+ years of relevant experienceThe job post includes a minimum experience signal.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in sales, security, factoryThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in Not specifiedThe vacancy is associated with this location.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest SME Marketer evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to Moneyfield Microfinance Bank Limited and the role in Not specified.
- Add concrete examples related to sales, security, factory, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from MyJobMag Nigeria; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
- Prepare a polite question about pay, benefits and contract terms for later interview stages.
Source and safety check
- MyJobMag Nigeria
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.
Interview preparation
- What experience makes you a strong fit for this SME Marketer role in sales, security?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Not specified under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research Moneyfield Microfinance Bank Limited before the interview.
Ask what the first priorities will be in the role and how success will be measured.
Similar jobs to consider
Use AI to apply better
After confirming the original source, use Career Assistant to check role fit, tailor your CV and prepare a cover letter or employer message.
Original source description
Business Development & Customer Acquisition: Identify, prospect, and acquire new SME customers within the assigned territory. Develop and execute sales plans to achieve assigned business targets. Build and maintain a healthy pipeline of prospective customers. Conduct market mapping and identify business opportunities across key sectors. Build relationships with business owners, trade associations, cooperatives, and other potential business sources. Promote the Bank's products and services to prospective and existing customers. Liability Generation: Mobilize deposits through current accounts, savings accounts, fixed deposits, and other liability products. Achieve assigned liability generation targets. Increase CASA balances by attracting and retaining low-cost deposits. Develop strategies to retain deposit customers and grow account balances. Risk Asset Generation: Source and originate quality credit facilities for eligible SME customers. Conduct preliminary customer and business assessments before recommending credit facilities. Gather and verify customer information and supporting documentation. Prepare complete and accurate credit applications for processing. Work with Credit Risk and Credit Administration to facilitate timely loan approvals and disbursements. Ensure facilities booked comply with the Bank's credit policy and lending guidelines. Portfolio Management, Collections & Recoveries: Manage assigned customer portfolios to ensure satisfactory performance. Monitor customer repayment performance and identify early warning signals. Maintain Portfolio at Risk (PAR) at or below the Bank's approved threshold. Ensure Non-Performing Loans (NPL) remain within approved limits. Follow up on overdue obligations and implement recovery actions promptly. Conduct regular post-disbursement monitoring visits. Escalate delinquent accounts in line with the Bank's recovery procedures. Customer Relationship Management: Build and maintain strong, long-term relationships with assigned customers. Conduct regular customer visits to understand customers' business needs and identify growth opportunities. Provide timely responses to customer enquiries and resolve service issues. Product Marketing & Cross-Selling: Cross-sell the Bank's products and services to existing customers. Promote digital banking channels and electronic payment solutions. Encourage customers to adopt additional banking products based on their business needs. Increase product penetration within the assigned customer portfolio. Credit Monitoring & Risk Management: Conduct periodic business visits to monitor customers' operations and repayment capacity. Ensure timely submission of monitoring reports. Monitor collateral and security documentation where applicable. Promptly report adverse changes affecting customers' businesses. Support recovery efforts on delinquent accounts. Compliance & Operational Excellence: Ensure compliance with the Bank's credit policies, operational procedures, and service standards. Ensure proper completion of customer onboarding documentation. Comply with CBN regulations and guidelines, AML/CFT requirements, KYC standards, and other applicable statutory and regulatory requirements. Maintain confidentiality and integrity of customer information. Ensure all transactions are processed accurately and ethically. Reporting & Administration: Prepare and submit weekly, and monthly business activity reports. Maintain accurate records of customer visits, business opportunities, and pipeline activities. Track performance against assigned business targets. Provide timely market intelligence and competitor information. Qualifications & Requirements: Bachelor's Degree in Banking & Finance, Accounting, Economics, Business Administration, Marketing, Finance, or any other related discipline. Minimum of 5 years' experience: in Business Development, SME Banking, Commercial Banking, Marketing, Relationship Management, or a similar role. Demonstrated experience: in liability generation and risk asset creation. Experience: in credit origination, customer acquisition, and portfolio management. Skills and Competencies: Technical Expertise and Behavioral Competencies: Business Development SME Banking Liability Generation Deposit Mobilization CASA Growth Risk Asset Generation Credit Appraisal Relationship Management Portfolio Management Collections & Recoveries Cross-Selling Negotiation Market Intelligence CRM Systems Commercial Acumen Customer Focus Results Orientation Integrity Accountability Relationship Building Communication Skills Negotiation Skills Resilience Initiative Problem Solving Time Management Check how your CV aligns with this job Method of Application Interested and qualified candidates should send their CVs to: recruitment@moneyfieldmfb.com using the job title as the subject of the mail. Build your CV for free. Download in different templates.