Senior Brand Manager
AI summary
Grand Oak Limited, a major manufacturer of spirits and wines, is hiring a Senior Brand Manager in Lagos to lead brand strategy, integrated marketing campaigns, and sponsorship initiatives across the company's portfolio. The role requires at least 10 years of FMCG brand management experience, with a strong preference for wines and spirits or beverage backgrounds. Applications are open with a deadline of 29th September 2026.
- Senior-level brand management role in the FMCG wines and spirits sector
- Based in Lagos, Nigeria, within the Marketing department
- Requires minimum 10 years of brand management or marketing experience
- MBA or relevant postgraduate qualification is an added advantage
- Application deadline is 29th September 2026
AI job guide
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AI salary guide
Not enough public dataNot enough public salary data is available for this exact role. Before applying, prepare to ask about gross pay, benefits, contract length, probation period, transport and any allowances.
Can you qualify for this role?
- Required10+ years of relevant experienceThe job post includes a minimum experience signal.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in sales, Brand Management, MarketingThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in Not specifiedThe vacancy is associated with this location.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Senior Brand Manager evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to Grand Oak Limited (GOL) and the role in Not specified.
- Add concrete examples related to sales, Brand Management, Marketing, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from Jobzilla Nigeria; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
- Prepare a polite question about pay, benefits and contract terms for later interview stages.
Source and safety check
- Jobzilla Nigeria
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
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Interview preparation
- What experience makes you a strong fit for this Senior Brand Manager role in sales, Brand Management?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Not specified under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research Grand Oak Limited (GOL) before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
Senior Brand Manager at Grand Oak Limited (GOL) ⏲ Aug 7, 2026, 12:02 PM ⋕ View all Media, Advertising & Communications jobs Grand Oak Limited (GOL) - We are the largest Manufacturer of SpiritsandWines, we believe our spirits should have character; an authenticity derived from where they are distilled, bottled and the philosophies of those who distil them. There are many attributes that describe us resolute, self-sufficient, tough, hard-working, enduring, emotional, passionate, philosophical and engaging. We are recruiting to fill the position below: Job Title: Senior Brand Manager Location: Lagos Department: Marketing Job Summary The Senior Brand Manager ensures that all brand activities deliver measurable business results and strengthen the company's competitive position within the wines and spirits market. The Senior Brand Manager is responsible for developing and executing brand strategies that drive brand equity, market share, consumer engagement, and profitable growth across the company's portfolio. The role leads the planning and implementation of integrated marketing initiatives, ensuring consistent brand positioning across all channels, including sales, on-trade, modern trade, and open market. Working closely with Sales, Trade Marketing, Digital Marketing, Consumer Insights, and external agencies. Key Responsibilities: Lead the development and execution of sponsorships, events, and experiential marketing initiatives that enhance brand equity. Monitor market trends, consumer insights, and competitor activities to identify growth opportunities and inform strategic decisions. Develop creative briefs and manage relationships with advertising, media, digital, and activation agencies to ensure high-quality campaign execution. Collaborate closely with Sales and Trade Marketing teams to ensure effective execution of brand initiatives across Modern Trade, General Trade, and On-Trade (HORECA) channels. Track brand performance and prepare regular reports with actionable insights and recommendations for continuous improvement. Mentor and support junior members of the brand team while contributing to the overall marketing strategy of the business. Manage brand budgets and evaluate campaign performance to maximize return on marketing investment (ROI). Lead the planning and execution of integrated marketing campaigns, product launches, and promotional activities. Develop and execute brand strategies to increase brand equity, market share, and revenue growth. Drive consumer awareness, engagement, and brand visibility across all marketing channels. Key Performance Indicators (KPIs) Successful Product Launches. Marketing ROI. Consumer Engagement. Brand Equity. Market Share. Sales Volume & Value Growth. Brand Awareness. Revenue Growth. Requirements: Education: MBA is an added advantage. Bachelor's Degree/HND in Marketing, Business Administration, or a related discipline. Experience: Experience: in Wines & Spirits or Beverage FMCG is highly preferred. Proven track record of developing successful brand strategies and delivering commercial growth. Minimum of 10 years' experience: in Brand Management or Marketing within the FMCG industry. Key Competencies: Project and budget management. Strategic brand management. Creative and innovative thinking. Problem-solving and decision-making. Leadership and people management. Excellent communication and presentation skills. High emotional intelligence and the ability to thrive in a fast-paced environment. Negotiation and stakeholder management. Strong analytical and commercial acumen. How to Apply Interested and qualified candidates should: Click here to apply online Application Deadline: 29th September, 2026. View all Jobs in Nigeria Lagos State Senior Brand Manager job vacancies in Nigeria