Content Creator / Social Media Manager / Digital Marketer

AI summary

Domeo Resources International is hiring a Content Creator / Social Media Manager / Digital Marketer to lead digital marketing, social media, and content strategy for a luxury hospitality brand. The role covers content creation, paid ads, SEO, photography, videography, and online reputation management. Based in Abia, Nigeria, within the Sales & Marketing department.

• Role covers content creation, social media, and digital marketing
• Based in Abia, Nigeria
• Reports to Marketing & Sales Manager
• Manages paid ads, SEO, and online reputation
• Includes photography, videography, and creative production

Original source description

Content Creator / Social Media Manager / Digital Marketer at Domeo Resources International ⏲ Aug 13, 2026, 2:01 PM ⋕ View all Marketing & Digital Marketing jobs Domeo Resources International (DRI) is a prolific organisation which proffers HR and Management Consultancy solutions premised on excellence and innovation. DRI analyses various organisational problems, develops improvement plans, deploys those plans and monitors the plans to ensure improved organisational performance. We are recruiting to fill the position below: Job Title: Content Creator / Social Media Manager / Digital Marketer Location: Abia Department: Sales & Marketing Reports to: Marketing & Sales Manager Supervises: Graphic Designer, Photography & Videography Assistant, Social Media Interns, and Marketing Interns (where applicable). Job Summary The role drives brand awareness, customer engagement, lead generation, direct bookings, and revenue growth through compelling digital content and integrated online marketing campaigns. The position manages the hotel's online presence across websites, social media platforms, search engines, email marketing, digital advertising, and online travel platforms. The Content Creator / Social Media Manager / Digital Marketing Executive is responsible for developing, implementing, and managing the hotel's digital marketing, social media, content creation, online reputation management, and brand communication strategies. The role creates highquality visual and written content that showcases the hotel's luxury accommodation, restaurants, bars, events, conference facilities, spa, gym, and guest experiences while ensuring brand consistency across all digital channels. Working closely with the Marketing & Sales Manager, General Manager, Director of Food & Beverage, Executive Chef, Front Office Manager, and other operational departments, the role supports business development initiatives, customer engagement, and the hotel's reputation as a superior luxury hospitality brand. Key Responsibilities: Content Strategy & Development: Continuously generate innovative content ideas to increase audience engagement. Create engaging, creative, and high-quality content for all digital platforms. Develop and implement a comprehensive content strategy aligned with the hotel's marketing objectives and brand identity. Produce storytelling content that highlights the hotel's facilities, services, promotions, guest experiences, and events. Develop content calendars covering daily, weekly, monthly, and seasonal campaigns. Ensure all content reflects the hotel's luxury standards and brand guidelines. Social Media Management: Grow followers, engagement, and online communities organically. Maintain a consistent brand voice across all platforms. Monitor social media trends and recommend new opportunities for audience engagement. Manage the hotel's social media accounts across Instagram, Facebook, LinkedIn, X (Twitter), TikTok, YouTube, Threads, Snapchat, and other relevant platforms. Plan, schedule, publish, and monitor daily social media content. Respond promptly to comments, direct messages, reviews, and enquiries. Digital Marketing: Optimize campaigns to improve return on investment (ROI). Manage paid advertising campaigns across Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, and other digital platforms. Support Search Engine Marketing (SEM) initiatives. Conduct keyword research and implement Search Engine Optimization (SEO) strategies. Monitor website performance and recommend improvements. Develop and execute digital marketing campaigns to increase brand visibility, website traffic, lead generation, and direct bookings. Photography, Videography & Creative Production Edit photographs and videos for marketing campaigns. Plan and coordinate professional photo and video shoots throughout the hotel. Produce promotional videos, reels, short-form videos, and behind-the-scenes content. Maintain an organized digital content library. Coordinate drone photography where applicable and approved. Capture high-quality photographs and videos of guest rooms, restaurants, bars, events, facilities, food, beverages, and guest experiences. Brand Management: Support brand positioning initiatives. Maintain consistency in logos, colours, typography, messaging, and visual identity. Promote the hotel's unique value proposition through creative storytelling. Protect and strengthen the hotel's online brand image. Ensure all digital communications comply with the hotel's brand standards. Website & Online Presence Management: Update room descriptions, menus, promotions, events, and packages. Coordinate with website developers where necessary. Improve online booking conversion through optimized content. Monitor website functionality and user experience. Manage website content and ensure information remains current and accurate. Optimize website content for search engines. Online Reputation Management: Escalate service issues requiring management intervention. Protect the hotel's online reputation. Monitor online reviews across Google, TripAdvisor, Booking.com, Expedia, Agoda, Airbnb, and other review platforms. Respond professionally and promptly to guest reviews. Monitor guest sentiment and recommend service improvements. Email Marketing & CRM: Support customer relationship management (CRM) initiatives. Develop and execute email marketing campaigns. Monitor email performance metrics. Create newsletters promoting hotel offers, events, and packages. Segment customer databases for targeted campaigns. Develop guest retention campaigns. Marketing Campaigns & Promotions: Coordinate influencer marketing campaigns. Support the Marketing & Sales Manager in developing promotional campaigns. Support loyalty programme marketing. Promote food festivals, entertainment events, spa promotions, and corporate packages. Create marketing materials for festive promotions, weddings, conferences, and seasonal offers. Analytics & Performance Reporting: Track website traffic, campaign performance, engagement, reach, impressions, click-through rates, and conversion rates. Present performance reports to Management. Monitor social media performance using analytics tools. Measure campaign ROI and recommend improvements. Prepare daily, weekly, monthly, and quarterly digital marketing reports. Collaboration & Cross-Functional Support: Work closely with Sales, Front Office, Food & Beverage, Housekeeping, Events, and Guest Relations to develop marketing content. Support conferences, banquets, weddings, and promotional events through digital coverage. Assist with corporate presentations and promotional materials. Coordinate with external photographers, videographers, influencers, and agencies where required. Budget & Resource Management: Monitor expenditure on digital advertising and content production. Assist in preparing digital marketing budgets. Maximize return on digital marketing investments. Manage digital subscriptions, creative tools, and content production resources efficiently. Compliance & Continuous Improvement: Recommend innovative marketing tools and technologies that enhance brand visibility and guest engagement. Maintain ethical and responsible digital marketing practices. Stay updated on emerging digital marketing trends, algorithms, and technologies. Participate in professional development and marketing training. Ensure compliance with copyright laws, advertising regulations, and data privacy requirements. Requirements: Education: Bachelor's Degree or Higher National Diploma (HND) in Marketing, Mass Communication, Digital Marketing, Public Relations, Media Studies, Graphic Design, Journalism, or a related discipline. Experience: Experience: within a luxury hotel, hospitality, tourism, lifestyle, or premium service industry is highly desirable. Demonstrated experience: creating high-performing digital campaigns and engaging multimedia content. 3–5 years of experience: in digital marketing, content creation, social media management, or brand communications. Professional Certifications (Preferred): Hootsuite Social Marketing Certification. Google Digital Marketing & E-commerce Certification. HubSpot Content Marketing Certification. Adobe Creative Suite Certification (added advantage). Google Analytics Certification. Google Ads Certification. Meta Certified Digital Marketing Associate. Skills & Competencies: Microsoft Office Suite. Digital Marketing Strategy. Project Management. Customer Engagement. Content Creation and Storytelling. Copywriting and Creative Writing. Graphic Design (Canva, Adobe Photoshop, Illustrator). Email Marketing. Communication and Presentation Skills. Google Analytics. Search Engine Optimization (SEO). Social Media Management. Search Engine Marketing (SEM). Video Editing (Premiere Pro, CapCut, DaVinci Resolve, Final Cut Pro). Photography and Videography. Brand Management. Meta Business Suite. How to Apply Interested and qualified candidates should forward their CVs to: [email protected] with "Content Creator / Social Media Manager / Digital Marketer_Aba" as the subject of the email. Note Only shortlisted candidates will be contacted. Applicants must be available for a physical interview in Aba. Also must be residing or have accommodation in Aba. Application Deadline: 31st August, 2026. View all Jobs in Nigeria Abia State