Social Media Specialist/Graphics Designer

AI summary

HOP Services Limited is hiring a hands-on Social Media Specialist/Graphics Designer in Niger, Nigeria. The role involves managing social media accounts, creating graphics and short-form videos, running Meta Ads, and supporting digital marketing across multiple brands. Candidates need a Bachelor's degree, at least 2 years of experience, and a portfolio of previous work.

• Hands-on multidisciplinary role covering social media, graphic design, and paid ads
• Requires minimum 2 years' relevant professional experience
• Portfolio of previous work is required
• Experience with multiple brands or hospitality/tourism/lifestyle is an advantage
• Apply by emailing CV and portfolio to vera.jonah@hopcleaning.co

Original source description

We are looking for a highly skilled, creative, and technology-driven Digital Marketing, Social Media & Creative Specialist who can independently manage the day-to-day digital marketing needs of multiple business units under HOP Services. This is a hands-on, multidisciplinary role combining social media management, graphic design, content creation, digital advertising, community management and marketing technology. This is an execution-focused role. The successful candidate will be expected to actively create, design, publish, manage, advertise, analyse and optimise digital marketing activities rather than simply coordinate them. The candidate must be comfortable working across multiple brands, managing competing priorities and taking ownership of assigned tasks from start to completion. Key Responsibilities: Develop and execute social media and digital marketing strategies across assigned brands. Plan, create, schedule and publish engaging content across Instagram, Facebook, TikTok, LinkedIn, WhatsApp and other relevant platforms. Design professional graphics for social media, campaigns, advertisements, flyers, promotional materials and other marketing needs. Create and edit short-form videos, reels and other digital content. Manage online communities, comments, DMs, enquiries, reviews and audience interactions professionally and promptly. Set up, manage, monitor and optimise paid advertising campaigns, particularly Meta Ads. Conduct audience research, creative testing, retargeting and campaign optimisation. Monitor marketing performance, analyse data and prepare reports with clear recommendations. Support lead generation, promotions, email marketing, WhatsApp marketing and other digital campaigns. Maintain consistent brand identity and quality across all digital platforms. Use AI and emerging technologies for research, content creation, design, automation, productivity and marketing optimisation. Manage digital marketing tools, platforms and digital assets efficiently. Stay current with social media trends, digital marketing developments, AI tools and emerging content formats. Work closely with the Marketing Lead to execute campaigns, launches, events and strategic marketing initiatives. Manage multiple brands, deadlines and projects while maintaining quality and attention to detail. Track analytics and prepare basic weekly reports on follower growth, reach, engagement, and content performance, and prepare a report for weekly team meetings. Other duties as assigned. Qualifications & Experience: Bachelor's Degree or equivalent in Marketing, Communications, Mass Communication, Digital Media, Business Administration or a related field. Minimum 2 years' relevant professional experience. Proven experience: managing social media accounts for businesses or brands. Demonstrable experience: with graphic design, content creation and video editing. Practical experience: running and managing paid advertising campaigns. Strong working knowledge of digital and AI tools. A portfolio of previous work is required. Experience: working with multiple brands or in hospitality, tourism, lifestyle, real estate or service-based businesses is an advantage. Required Skills & Competencies The candidate must have practical ability in: Graphic design Social media management Digital marketing Content creation Video editing Meta Ads and paid advertising Community management Content strategy and copywriting Marketing analytics and reporting Basic photography/videography AI-assisted content creation and automation Digital marketing tools and platforms Brand management The candidate must also demonstrate excellent organisation, communication, creativity, problem-solving, time management, attention to detail and the ability to multitask. Check how your CV aligns with this job Method of Application Interested and qualified candidate should email their CV, Portfolio (if any), any sample content or personal social media handles (optional), to: vera.jonah@hopcleaning.com using the Job Title as the subject of the email. Build your CV for free. Download in different templates.