Consumer Insights Analyst
AI summary
FrieslandCampina WAMCO Nigeria PLC is hiring a Consumer Insights Analyst in Lagos. The role involves transforming consumer, market, and commercial data into actionable insights to drive business growth and strategic decision-making across Marketing, Sales, Finance, and R&D teams. Full-time position requiring a Bachelor's degree and 3–5 years of relevant FMCG experience.
- Full-time role at a leading multinational FMCG company in Lagos
- Requires Bachelor's degree in Statistics, Economics, Marketing, Business Analytics, Data Science, or related field
- 3–5 years experience in Consumer Insights, Market Research, Data Analytics, or Business Intelligence
- Proficiency in Power BI, Tableau, iSearch Analytics, or similar tools required
- Application via FrieslandCampina careers portal
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Not enough public dataNot enough public salary data is available for this exact role. Before applying, prepare to ask about gross pay, benefits, contract length, probation period, transport and any allowances.
Can you qualify for this role?
- Required3+ years of relevant experienceThe job post includes a minimum experience signal.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in sales, finance, Data AnalystThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in IkejaThe vacancy is associated with this location.
- UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Consumer Insights Analyst evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to FrieslandCampina WAMCO Nigeria PLC and the role in Ikeja.
- Add concrete examples related to sales, finance, Data Analyst, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from MyJobMag Nigeria; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
- Prepare a polite question about pay, benefits and contract terms for later interview stages.
Source and safety check
- MyJobMag Nigeria
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.
Interview preparation
- What experience makes you a strong fit for this Consumer Insights Analyst role in sales, finance?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Ikeja under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research FrieslandCampina WAMCO Nigeria PLC before the interview.
Ask what the first priorities will be in the role and how success will be measured.
Similar jobs to consider
Use AI to apply better
After confirming the original source, use Career Assistant to check role fit, tailor your CV and prepare a cover letter or employer message.
Original source description
FrieslandCampina WAMCO Nigeria PLC is a multinational manufacturing company: it is an affiliate of Royal FrieslandCampina of The Netherlands, the world’s largest dairy cooperative. Its headquarters is in the Ikeja industrial area of Lagos State and operates an extensive distribution network across Nigeria’s 36 states and the Federal Capital Terri... Consumer Insights Analyst Job Type Full Time Qualification BA/BSc/HND Experience: 3 - 5 years Location Lagos Job Field Data, Business Analysis and AI About the job The Consumer Insights Analyst is responsible for transforming consumer, market, and commercial data into actionable insights that drive business growth and strategic decision-making. The role partners with Marketing, Sales, Finance, and R&D teams to deliver consumer insights, support innovation initiatives, and strengthen FrieslandCampina's data-driven culture through advanced analytics and research. What we Ask Bachelor's degree in Statistics, Economics, Marketing, Business Analytics, Data Science, Mathematics, or a related discipline Minimum 3–5 years' experience: in Consumer Insights, Market Research, Data Analytics, or Business Intelligence, preferably within FMCG Strong knowledge of qualitative and quantitative research methodologies Proven experience: analyzing consumer, market, and commercial data to generate actionable business insights Proficiency in data visualization and analytics tools such as Power BI, Tableau, iSearch Analytics, or similar platforms Strong analytical, problem-solving, and storytelling skills Excellent stakeholder management and presentation skills, with the ability to influence decision-making at senior levels Experience: supporting innovation, growth-hacking, or commercial excellence initiatives is an advantage Vacancy Description Consumer Insights & Research Lead the consumer insights agenda by recommending appropriate research methodologies and managing strategic and ad hoc research projects that address key business questions and opportunities. Data Analysis & Business Insights Analyze consumer, market, and commercial data using analytics platforms and research tools to identify trends, opportunities, and risks. Translate complex data into actionable recommendations that support business growth. Strategic Decision Support Partner with commercial, marketing, sales, finance, and innovation teams to provide data-driven insights that inform strategic decision-making and improve business performance. Growth Hacking & Innovation Support Support growth-hacking initiatives by leading research and insight generation for Microbattles and other innovation projects designed to accelerate business growth and customer value creation. Stakeholder Management Act as a trusted advisor to cross-functional teams and senior leaders by delivering relevant, timely, and impactful insights that influence business strategies and priorities. KPI Development & Performance Monitoring Support business growth initiatives by defining KPIs, monitoring performance metrics, and establishing action standards that drive distribution growth, portfolio optimization, and commercial excellence. Data Governance & Continuous Improvement Drive data quality, governance, and accessibility initiatives to ensure data integrity and enable commercial teams to effectively utilize data in their daily decision-making processes. Collaboration & Capability Building Work closely with Global and Business Group Insight teams to share best practices, co-develop innovative research approaches, and strengthen insights capabilities across the organization. Digital & Research Innovation Champion digital thinking and modern research methodologies by identifying and implementing innovative tools and techniques that enhance insight generation and business impact. Check how your CV aligns with this job Method of Application Interested and qualified? Go to FrieslandCampina on mycareers.frieslandcampina.com to apply Build your CV for free. Download in different templates.