Channel Development Manager

AI summary

British Council is hiring a Channel Development Manager for its Nigeria Division under the Work/Online Proposition team. This hybrid, indefinite contract role focuses on enabling global sales channels to position and sell digital English learning and assessment solutions to corporate and government clients. The position involves building sales enablement materials, supporting go-to-market planning, and feeding market insights back into proposition development.

• Hybrid role based in Nigeria with indefinite local contract
• Commercially focused position linking proposition, sales, marketing and network teams
• Pay Grade 8/E within British Council structure
• Focus on digital English learning and assessment solutions for corporate and government clients
• Involves sales enablement, bid support and market feedback capture

Original source description

Channel Development Manager at British Council (Hybrid) ⏲ Sep 3, 2026, 8:10 AM ⋕ View all NGO & Humanitarian / Nonprofit Organizations jobs The British Council is the UK’s international organisation for cultural relations and educational opportunities. We create friendly knowledge and understanding between the people of the UK and other countries. We do this by making a positive contribution to the UK and the countries we work with – changing lives by creating opportunities, building connections and engendering trust. We work with over 100 countries across the world in the fields of arts and culture, English language, education: and civil society. Each year we reach over 20 million people face-to-face and more than 500 million people online, via broadcasts and publications. Founded in 1934, we are a UK charity governed by Royal Charter and a UK public body. We are recruiting to fill the position below: Job Title: Channel Development Manager Location: Nigeria Division: Work/Online Proposition Job type: Hybrid Pay Grade: 8/E Contract: Indefinite Contract, local Job Summary You will help colleagues across global sales channels understand, position and sell digital English learning and assessment solutions to corporate and government customers, while feeding practical market insight back into proposition development. This is a commercially focused role for someone who enjoys turning good propositions into market success. Role purpose The British Council’s vision for English is to be the world authority in high quality English language teaching, learning and assessment. Our products help private and public sector organisations address recruitment screening, L&D, career progression, talent management, leadership development, employability and CSR goals. The team brings together customer insight, proposition and product development and commercial delivery, making sure our solutions are market-ready, clearly positioned and supported by the sales tools needed to win and grow business. The role also captures market, customer and partner feedback to inform proposition development, pricing strategies and future growth opportunities. You will join the Work/Online Proposition team at a time when the British Council is scaling digital English learning and assessment solutions for employers, governments and partners around the world. The Proposition team is part of English and Exams, whichenables people across the world to access the life-changing education: and work opportunities that are created by learning English or gaining valuable UK qualifications. Acting as the link between Proposition, Sales, Marketing and Network teams, you will translate customer and market feedback into sharper value propositions, stronger sales enablement and clearer routes to growth. The role enables internal sales channels, including the B2O team and colleagues across the Network, with the insight, tools, commercial guidance and sales enablement support needed to confidently position and sell our solutions. In this role, you will help turn proposition strategy into practical commercial delivery. This includes supporting go-to-market planning, building sales enablement materials, contributing to bids and partner opportunities, and using feedback from customers, partners and sales teams to improve market fit and commercial performance. The Channel Development Manager will help grow adoption and revenue for the Work/Online portfolio by making sure sales colleagues have the insight, tools and commercial guidance they need to position our solutions confidently. Promoting the English language also provides a medium for communication, helping break down barriers of misunderstanding or mistrust between cultures. Main accountabilities Relationship and stakeholder management: Build strong relationships with Sales, Network and key internal stakeholders to support commercial growth and market adoption. Act as a trusted partner to colleagues across Proposition, Sales and Marketing, ensuring a consistent and customer-focused approach to market engagement. Planning: Support the development and delivery of go-to-market plans for priority markets, using customer insight, sales feedback and market intelligence to identify growth opportunities. Business development: Work with Sales and Marketing teams to develop commercially compelling offers, pricing approaches and value propositions. Provide proposition expertise to support high-quality bids, tenders and customer proposals. Support partner engagement and agreement development, helping to identify opportunities for growth and expansion. Brand and market positioning: Contribute to the development of sales enablement and marketing materials that support market adoption and business growth. Gather and synthesise customer, partner and sales feedback to improve propositions, market fit and sales effectiveness. Monitor market trends, customer needs and competitor activity to identify opportunities to strengthen market position and commercial performance. Collaborate with Proposition, Product, Sales and Marketing teams to ensure clear and consistent customer messaging. Risk and compliance: Use customer and partner feedback to support continuous improvement and service quality. Identify and escalate commercial, operational and partner-related risks, supporting appropriate mitigation in line with British Council policies and frameworks. Requirements: Role specific skills: Education: Degree in Business, Sales, Marketing or related discipline. Essential: Ability to analyse customer, market and sales data and turn insight into practical recommendations, sales enablement materials and go-to-market activity. Desirable: Confidence using digital tools, including GenAI and design or content creation tools such as Canva, to produce clear, engaging sales enablement and stakeholder materials. Role specific knowledge and experience: Minimum/essential: Experience: working in a global or matrix organisation. Experience: using customer and market insight to improve products, services or propositions. Experience: building and managing stakeholder relationships across multiple functions. Experience: supporting bids, tenders, proposals or commercial pricing activities. Desirable: Experience: of working in online learning / assessment or SaaS, in an Agile environment Knowledge of the British Council E&E product portfolio Demonstrable experience: of creating a successful engagement strategy for a client group globally Experience: working with clients and partners, especially in the corporate sector Language Requirements: The British Council systems and global processes operate in English. Written and verbal proficiency in English is required. Remuneration Hybrid work pattern, additional benefits: available as per country. Salary: N40,450,236 - N45,385,341 annually. How to Apply Interested and qualified candidates should: Click here to apply online Application Deadline: 13th September, 2026. View all Jobs in Nigeria Channel Development Manager job vacancies in Nigeria