Area Sales Manager - Lubricants
AI job insight
DAG Industries Nigeria Limited, an authorized distributor of Bajaj Auto Ltd and MRF Tyres, is hiring an Area Sales Manager for lubricants. The role is field-oriented and covers Akure, Lafia and Jos, focusing on building relationships with workshops, service stations, fleet operators and distributors to drive lubricant sales. The successful candidate will prospect new customers, achieve area sales targets, monitor competition and support distributors with market activation and retail conversion.
- Full-time field sales role across Akure, Lafia and Jos
- Focus on workshops, service stations, quick-lube outlets, fleet operators and distributors
- Targets lubricant sales, prospecting and lead conversion
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AI summary
DAG Industries Nigeria Limited, an authorized distributor of Bajaj Auto Ltd and MRF Tyres, is hiring an Area Sales Manager for lubricants. The role is field-oriented and covers Akure, Lafia and Jos, focusing on building relationships with workshops, service stations, fleet operators and distributors to drive lubricant sales. The successful candidate will prospect new customers, achieve area sales targets, monitor competition and support distributors with market activation and retail conversion.
- Full-time field sales role across Akure, Lafia and Jos
- Focus on workshops, service stations, quick-lube outlets, fleet operators and distributors
- Targets lubricant sales, prospecting and lead conversion
- Requires daily market coverage and competitor monitoring
- Supports distributors with merchandising and retail conversion
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Not enough public dataNot enough public salary data is available for this exact role. Before applying, prepare to ask about gross pay, benefits, contract length, probation period, transport and any allowances.
Can you qualify for this role?
- UnclearRelated work experienceThe text mentions experience, but the exact level should be confirmed at source.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in sales, retail, internshipThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in AkureThe vacancy is associated with this location.
- UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Area Sales Manager - Lubricants evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to DAG Industries Nigeria Limited and the role in Akure.
- Add concrete examples related to sales, retail, internship, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from Jobzilla Nigeria; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
- Prepare a polite question about pay, benefits and contract terms for later interview stages.
Source and safety check
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- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
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Interview preparation
- What experience makes you a strong fit for this Area Sales Manager - Lubricants role in sales, retail?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Akure under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research DAG Industries Nigeria Limited before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
Area Sales Manager - Lubricants at DAG Industries Nigeria Limited
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Oct 22, 2026, 1:08 PM
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DAG Industries Nigeria Limited is an authorized distributor of Bajaj Auto Ltd. and MRF Tyres in Nigeria, with operations spanning motorcycles, tricycles, tyres, genuine spare parts, lubricants, and after-sales services.
We are recruiting to fill the position below:
Job Title: Area Sales Manager - Lubricants
Locations:
Akure - Ondo, Lafia - Nasarawa, and Jos - Plateau
Employment Type: Full-time
Job Summary
Build and maintain productive relationships with workshop owners, service-station operators, mechanic associations and fleet operator groups to generate sales opportunities.
Prospect continuously for workshops, service stations, quick-lube outlets, fleet owners, industrial customers, distributors and other potential customers.
Execute daily and weekly sales activities required to achieve assigned area sales targets for lubricants.
Maintain professional conduct and ensure that all customer interactions, pricing communications, documentation and sales activities comply with company policies.
The ASM is expected to maintain strong physical presence in the market and develop relationships with distributors, sub-dealers, workshops, quick-lube outlets, service stations, fleet owners and other prospective customers.
Identify customer objections, product-quality concerns and counterfeit or adulterated-lubricant issues and coordinate appropriate responses with the relevant internal teams.
Monitor competitor lubricant brands, pricing, promotions, distributor activities and market movements and promptly report significant developments.
Capture accurate customer information, lead status, sales activity and competitor intelligence and submit required field reports.
Support distributors and sub-dealers with customer prospecting, product information, merchandising, market activation and retail conversion.
The role is highly field-oriented and focuses on daily market coverage, prospecting, customer visits, distributor and dealer support, workshop and service-station engagement, fleet-operator acquisition, lead conversion and competitor monitoring.
Conduct regular visits to workshops, service stations, distributor outlets, markets, business clusters and other high-potential customer locations.
The Area Sales Manager is the frontline sales-execution role responsible for generating demand, acquiring customers and driving DAG lubricants sales within an assigned local market or area.
Generate qualified leads, conduct product presentations and demonstrations, follow up prospects and convert them into completed sales.
Support approved sales campaigns, roadshows, workshop activations, customer events and other market-development initiatives.
Requirements
3–4 years of relevant field-sales experience.
OND/HND or Bachelor's Degree in Marketing, Business Administration, Sales, Chemistry, or a related discipline.
Strong prospecting, negotiation, customer relationship management, and sales conversion skills.
Must have proven experience selling lubricant products.
Ability to work independently, cover assigned territories, and meet sales targets.
Salary: N350,000 - N400,000 per month.
How to Apply
Interested and qualified candidates should send their CV to:
using "ASM Lubricants – Preferred State" as the subject of the email.
Note:
Only applicants who meet all the stated requirements, particularly proven experience selling lubricant products, should apply.
Application Deadline:
30th November, 2026.
View all Jobs in Nigeria
Jos and 5 other locations
Jos
,
Plateau State
,
Nasarawa State
,
Ondo State
,
Akure
,
Lafia