CRM Specialist
AI summary
An anonymous employer in Lagos, Nigeria is hiring an experienced CRM Specialist to manage customer engagement, retention and lifecycle marketing initiatives. The role requires at least 3 years of CRM experience, a bachelor's degree and strong knowledge of the sports betting or online gaming industry. Full-time office hours are 8 to 5.
- Mid-level CRM role requiring minimum 3 years experience
- Must have strong sports betting or online gaming industry knowledge
- Full-time position based in Lagos, Nigeria
- Hands-on CRM platform and marketing automation experience required
- Experience with Optimove or GA360 is an advantage
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Not enough public dataNot enough public salary data is available for this exact role. Before applying, prepare to ask about gross pay, benefits, contract length, probation period, transport and any allowances.
Can you qualify for this role?
- Required3+ years of relevant experienceThe job post includes a minimum experience signal.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in call_center, CRM, MarketingThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in Not specifiedThe vacancy is associated with this location.
- UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest CRM Specialist evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to Anonymous Employer and the role in Not specified.
- Add concrete examples related to call_center, CRM, Marketing, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from Jobberman Nigeria; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
- Prepare a polite question about pay, benefits and contract terms for later interview stages.
Source and safety check
- Jobberman Nigeria
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.
Interview preparation
- What experience makes you a strong fit for this CRM Specialist role in call_center, CRM?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Not specified under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research Anonymous Employer before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
CRM Specialist
Anonymous Employer
Customer Service & Support
Today
Easy apply
New
Lagos
Full Time
Law & Compliance
Confidential
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Job summary
We are seeking an experienced CRM Specialist to manage and optimise customer engagement, retention and lifecycle marketing initiatives. The ideal candidate will have strong hands-on
Experience
working with CRM tools and a solid understanding of the sports betting/online gaming industry.
Min Qualification:
Degree
Level:
Mid level
Length:
3 years
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant
Location: Lagos, Nigeria
Job descriptions &
and lifecycle performance.
Monitor CRM KPIs and provide actionable insights and recommendations based on data.
Support promotional, retention and reactivation campaigns relevant to sports betting customers.
in CRM, customer retention, lifecycle marketing or a closely related role.
Bachelor's degree in marketing, business administration, statistics, computer science or a related field.
Hands-on
using CRM tools/platforms for customer engagement, retention, lifecycle marketing or related activities.
Strong knowledge of sports betting and/or online gaming, including familiarity with customer behaviour, promotions, retention and engagement dynamics.
with customer segmentation and marketing automation.
Strong analytical and problem-solving skills, with the ability to translate customer data into actionable insights.
with Google Analytics 360 (GA360) is an advantage.
with Optimove or similar CRM/lifecycle marketing platforms is highly desirable.
in sports betting, online gaming, fintech, e-commerce or another high-volume, customer-lifecycle-driven industry is highly preferred. Sports betting knowledge, however, is a key selection criterion for this role.
What We Are Looking For:
We are looking for a data-driven CRM professional who understands how to use customer data, segmentation, automation and personalised communication to influence customer engagement and retention.
You should be comfortable working in a fast-paced environment and be able to demonstrate measurable results from previous CRM or lifecycle campaigns.
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Requirements
- Responsibilties:
- Develop and execute CRM strategies across the customer lifecycle, from acquisition and activation to retention and re-engagement.
- Manage customer segmentation, targeting and personalised communication campaigns.
- Create and optimise automated customer journeys, campaigns and lifecycle communications.
- Analyse customer behaviour and campaign performance to identify opportunities for engagement, retention and revenue growth.
- Work closely with marketing, product and commercial teams to improve customer
- Minimum of 3 years'
Preferred Qualifications
Industry