Digital Marketing & Growth Specialist
AI summary
Bisimkha Homes, a real estate company focused on Abuja's property market, is hiring a Digital Marketing & Growth Specialist in Garki, Abuja. The role focuses on digital strategy, paid advertising, property listing management, lead generation, and online customer acquisition to support business growth.
- Full-time role based in Garki, Abuja (FCT)
- Focus on digital strategy, paid ads, SEO, and lead generation
- Manage property listings across major Nigerian property platforms
- Work with Meta, Google, YouTube and other digital channels
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Not enough public dataNot enough public salary data is available for this exact role. Before applying, prepare to ask about gross pay, benefits, contract length, probation period, transport and any allowances.
Can you qualify for this role?
- UnclearRelated work experienceThe text mentions experience, but the exact level should be confirmed at source.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in sales, factory, call_centerThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in AbujaThe vacancy is associated with this location.
- UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Digital Marketing & Growth Specialist evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to Bisimkha Homes and the role in Abuja.
- Add concrete examples related to sales, factory, call_center, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from Jobgurus Nigeria; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
- Prepare a polite question about pay, benefits and contract terms for later interview stages.
Source and safety check
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- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.
Interview preparation
- What experience makes you a strong fit for this Digital Marketing & Growth Specialist role in sales, factory?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Abuja under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research Bisimkha Homes before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
Digital Marketing & Growth Specialist Job Openings at Bisimkha Homes | Jobgurus
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Digital Marketing & Growth Specialist Job Openings at Bisimkha Homes
Bisimkha Homes is a real estate company that provides property sales, marketing and real estate investment opportunities, with a strong focus on Abuja and its growing property market. Driven by integrity, professionalism, transparency and service, we believe in educating clients before offering property opportunities, providing relevant information to help them make confident decisions.
As we grow, Bisimkha Homes is building a dynamic real estate and media-driven platform focused on property education, property discovery, strategic partnerships and exceptional client service. Joining Bisimkha Homes means becoming part of a growing team committed to building trust, creating value and helping people make better-informed property decisions. Join us as we build a trusted and impactful real estate brand.
We are recruiting to fill the position below:
Job Position: Digital Marketing & Growth Specialist
Job
Location: Garki, Abuja (FCT)
Employment Type: Full-time
Job Summary
As we expand our digital presence and business operations, we are seeking a Digital Marketing & Growth Specialist who can take ownership of our digital marketing activities and help convert our online presence into visibility, qualified enquiries, leads and business opportunities.
This is not primarily a Social Media Manager position.
We are looking for a practical digital marketer who understands digital strategy, paid advertising, lead generation, property listing platforms, website development, SEO, analytics and digital customer acquisition.
Key Responsibilities
- Digital Marketing Strategy:
- Develop and implement digital marketing strategies aligned with Bisimkha Homes' business and sales objectives.
- Develop digital campaigns for property listings, property launches, educational programmes, events and special campaigns.
- Identify appropriate digital channels for reaching prospective property buyers, investors, homeowners and Nigerians in the diaspora.
- Develop strategies for growing Bisimkha Homes' online visibility and digital audience.
- Paid Digital Advertising:
- Plan, create, manage and optimise paid advertising campaigns across platforms such as Meta (Facebook & Instagram), Google, YouTube and other relevant platforms.
- Develop appropriate audience targeting strategies for different property and business campaigns.
- Manage advertising budgets responsibly.
- Monitor campaign performance, cost per lead, lead quality and conversion.
- Test different audiences, creatives, messages and campaign approaches.
- Continuously optimise campaigns based on performance data.
- Property Listing & Digital Distribution:
- Manage and optimise Bisimkha Homes' property listings across relevant online property platforms and portals.
- Publish and regularly update available properties on platforms such as Jiji, PropertyPro, Nigeria Property Centre, Private Property and other relevant property listing websites.
- Ensure property descriptions, prices, locations, title information, photographs, videos and contact details are accurate and up to date.
- Optimise listing titles, descriptions, keywords, images and other relevant information to improve visibility and enquiries.
- Select appropriate listing platforms based on the type of property and target audience.
- Monitor enquiries generated from each platform.
- Analyse the performance of different listing platforms and recommend where resources should be increased, reduced or redirected.
- Lead Generation & Digital Customer Acquisition:
- Develop effective systems for generating qualified property enquiries through digital channels.
- Monitor and track leads generated from advertising campaigns, websites, social media and property portals.
- Work with the Business Development/Sales team to ensure digital leads are properly handed over and followed up.
- Monitor the movement of leads from enquiry → follow-up → inspection → transaction.
- Identify opportunities to improve lead quality and conversion.
- Maintain appropriate records of digital lead sources and campaign performance.
- Website Management & Development:
- Take responsibility for the development and ongoing management of the Bisimkha Homes website.
- Where necessary, coordinate with web developers and other technical professionals.
- Ensure the website contains accurate and useful information about Bisimkha Homes, available properties, services, programmes and contact channels.
- Develop relevant landing pages for property campaigns and special marketing initiatives.
- Monitor website traffic, user behaviour and enquiries.
- SEO & Organic Digital Growth:
- Develop and implement practical SEO strategies for Bisimkha Homes.
- Conduct keyword research relevant to Abuja real estate, property investment and other target areas.
- Optimise website pages, property listings and relevant content for search visibility.
- Identify opportunities to increase organic traffic and enquiries.
- Monitor search performance and make recommendations for improvement.
- Content Distribution & Digital Amplification:
- Work closely with the Visual Content Producer / Social Media & Content team to ensure content is strategically distributed across appropriate digital platforms.
- Identify content with potential for greater reach and recommend opportunities for paid promotion.
- Develop distribution strategies for property videos, educational content, property tours, interviews, market updates and other Bisimkha Homes content.
- Ensure content supports specific business objectives rather than simply generating views.
- Analytics, Reporting & Performance Measurement:
- Monitor and analyse digital marketing performance across relevant platforms.
- Track key metrics including:
- Reach and impressions
- Website traffic
- Enquiries
- Leads
- Cost per lead
- Lead sources
- Campaign performance
- Conversion
- Audience growth
- Prepare regular digital marketing reports.
- Provide clear insights and recommendations based on data.
- Identify what is working, what is not working and what should be changed.
- Digital Research & Innovation:
- Research emerging digital marketing opportunities, platforms, tools and technologies relevant to real estate.
- Explore effective ways to reach property buyers, investors and Nigerians in the diaspora.
- Research relevant property portals, digital communities and online channels.
- Use appropriate AI and digital marketing tools to improve productivity, campaign development and analysis.
- Stay current with changes in digital advertising, SEO, analytics and online marketing practices.
- Team Collaboration:
- Work closely with the CEO, content team, business development team and other members of the Bisimkha Homes team.
- Translate business objectives into practical digital marketing activities.
- Provide professional recommendations on digital strategy and campaign direction.
- Participate in campaign planning and review meetings.
- Support the wider team with digital marketing insights where required.
- The Ideal Candidate
- Qualification &
Experience
Bachelor's Degree / HND in Marketing, Business Administration, Mass Communication, Digital Marketing, Computer Science or a related field.
Minimum of 2 years of relevant practical
preferred.
Relevant professional certifications in Digital Marketing, Google Ads, Meta Ads, SEO, Analytics or related areas will be an advantage.
We are looking for someone who is:
Practical and results-oriented.
Analytical and comfortable working with numbers and performance data.
Creative but also commercially minded.
Proactive and able to work with minimal supervision.
Curious and willing to research and learn.
Able to take ownership rather than waiting to be told every step.
Comfortable working within a growing business where systems are still being developed.
Able to work effectively with a small multidisciplinary team.
Passionate about digital marketing and business growth.
Required Knowledge /
The successful candidate should have practical knowledge and / or
in:
Meta / Facebook & Instagram advertising
Google Ads
YouTube advertising
SEO
Google Analytics/GA4
Website management/development
Lead generation
Digital campaign management
Property listing platforms
Digital analytics and reporting
Audience targeting
Conversion optimisation
Content distribution.
in real estate, property marketing, construction, finance or another sales-driven industry will be an advantage.
Salary: N200,000 - N250,000 / month (Final remuneration will be determined based on the candidate's experience, demonstrated capability and practical assessment).
Method of Applicationn
Interested and qualified candidates should send their CV, Portfolio / evidence of previous digital marketing work, and Details of at least one digital marketing campaign personally managed, including the objective, platform used and results achieved to:
[email protected]
using "Application – Digital Marketing & Growth Specialist" as the subject of the email.
Important
This is NOT primarily a Social Media Manager role.
We are specifically looking for a Digital Marketing & Growth Specialist who can help Bisimkha Homes:
REACH → ATTRACT → GENERATE LEADS → MEASURE → OPTIMISE → GROW.
The candidate should be able to demonstrate practical
and measurable results, rather than simply having theoretical knowledge.
Applicants should therefore be prepared to discuss specific campaigns they have personally worked on, including:
What was the objective?
Which platforms were used?
What budget was involved?
Who was the target audience?
How many leads/enquiries were generated?
What was the cost per lead where applicable?
What was the outcome?
What did they learn and what would they improve?
Click here to Apply
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