Director, Consumer Value Proposition
AI summary
Visa Incorporated is hiring a Director, Consumer Value Proposition to lead the West & Central Africa Consumer Value Proposition team in Lagos. The role focuses on strategic product direction, localizing global products, driving revenue growth, and improving customer value propositions across the region. This is a full-time senior product leadership position requiring strong strategic thinking, business acumen, and execution skills.
- Senior product leadership role at a global payments company
- Based in Lagos, Nigeria with regional WCA scope
- Full-time position with strategic and commercial responsibilities
- Focus on product localization and revenue-generating strategies
- Requires strong strategic thinking, execution, and leadership skills
AI job guide
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AI salary guide
Not enough public dataNot enough public salary data is available for this exact role. Before applying, prepare to ask about gross pay, benefits, contract length, probation period, transport and any allowances.
Can you qualify for this role?
- UnclearRelated work experienceThe text mentions experience, but the exact level should be confirmed at source.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in sales, retail, internshipThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in LagosThe vacancy is associated with this location.
- UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Director, Consumer Value Proposition evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to Visa Incorporated and the role in Lagos.
- Add concrete examples related to sales, retail, internship, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from Jobzilla Nigeria; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
- Prepare a polite question about pay, benefits and contract terms for later interview stages.
Source and safety check
- Jobzilla Nigeria
- Original source link available
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- Deadline not specified
- No major risk signal was detected in the captured text.
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Interview preparation
- What experience makes you a strong fit for this Director, Consumer Value Proposition role in sales, retail?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Lagos under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research Visa Incorporated before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
Director, Consumer Value Proposition at Visa Incorporated
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Sep 29, 2026, 11:09 AM
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View all Banking & Financial Services jobs
Visa Incorporated operates the world's largest retail electronic payments network and is one of the most recognized global financial services brands. Visa facilitates global commerce through the transfer of value and information among financial institutions, merchants, consumers, businesses and government entities.
We offer a range of branded payment product platforms, which our financial institution clients use to develop and offer credit, charge, debit, prepaid and cash access programs to cardholders. Visa's card platforms provide consumers, businesses, merchants and government entities with a secure, convenient and reliable way to pay and be paid in over 200 countries and territories.
We are recruiting to fill the position below:
Job Title: Director, Consumer Value Proposition
Job Requisition ID: REF086843W
Location: Lagos
Job Type: Full-time
Job Summary
She or he will provide clear strategic product direction based on WCA priorities, drive initiatives and partner with sales and operations leaders to accelerate revenue growth and attract, develop and retain leadership and talent. She or he will be an independent strategic thinker adept at setting, driving and ultimately executing priorities.
Visa is looking for senior product leader to become part of West & Central Africa (WCA) Solutions organization, and to lead and strengthen Visa Consumer Value Proposition team.
This will require a candidate with an excellent balance of strategic thinking, business acumen, strong execution skills and leadership and influencing skills.
The successful candidate will be a commercial and solution-oriented team leader with solid technical credibility to navigate product solutions and to educate the others about those on appropriate level of detail.
Key Accountabilities
Day To Day, The Role Will:
Focus on delivering best in class products and delivering financial performance
Manage local products development and ensure localization of global products to cover market needs, to come up with and execute revenue generating product strategies
Custodian of the WCA core product rules and policies.
Explore continuous improvement opportunities in the value proposition including customer benefits, services and overall user experience
Identify, develop, lead and inspire a team of innovative and engaged individuals
Launch New product - includes expanding coverage of existing products to new markets as well as creating new variants based on regional requirements
Engage with clients to co-create new solutions, drive adoption of existing products and manage obstacles effectively
Manage existing product benefit providers with a view on improving customer proposition and balanced with optimizing return on Visa investment
Manage all existing CVPs and benefits.
Partner with other product teams across solutions, value added services and beyond on a wide range of diverse product initiatives.
Communicate cross-functionally to ensure consumer benefits and product features sales and adoption across all sales division (business development, merchant sales and acquiring, digital partnerships), and obtain appropriate level of operational support
Champion Visa values across the organization
Manage and meet business metric performance for Products and Solutions and WCA scorecard
Key Responsibilities
- Partner with internal stakeholders such as the CEMEA CVP Hub, Interchange, Pricing, Marketing, Research, Data science and Country teams and BDs
- Support in budget management including tracking of program performance and sharing forecasts with finance as per budget cycles
- Work with external partners including existing benefit providers and continuously evaluate new options
- Lead the CVP team for WCA
- Support initiatives such as benefits resell, enabling clients to differentiate their proposition in the market
- Develop CVP addressing new and evolving consumer needs and emerging segments.
- Project manage multiple CVP initiatives including product launches and enhancements - covering business case preparation, system set up, pricing, communication etc.
- Support WCA countries product strategy development through a combination of consumer research, Visa data analysis, tracking usage of existing benefits
- Visa requires at least 3 days in office, expectations of these days will be confirmed by your Hiring Manager.
Qualifications
- Strategic thinking, strong analytical skills and financial acumen
- Business related Degree
- Self-directed and motivated with the ability to operate in a fast paced and constantly changing work environment
- Strong understanding of the clients’ business and how it aligns with Visa’s strategy
- Plus 10 years experience in financial and fintech industries, leading product individuals/teams and delivering on product development agenda.
- Solid interpersonal skills, ability to effectively work and collaborate across the organization.
- Project management skills and strong execution capability to deliver against tight deadlines
- Digitally curious, follows industry trends and can utilize this exposure to develop Visa’s products, customer experience and digital offerings
- How to Apply
- Interested and qualified candidates should:
- Click here to apply online
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- Lagos State