Manager, Sales and Marketing
AI summary
CIoD Nigeria is hiring a Sales & Marketing Manager in Lagos to drive commercial revenue growth, institutional partnerships, and business development. The role manages the full commercial pipeline from prospecting to conversion, including sponsorship, exhibition, and advertising sales for the Annual Directors' Conference and other institute events.
- Senior commercial role driving revenue growth and institutional partnerships
- Based in Lagos, reporting to Director/Head of Sales & Marketing
- Manages full pipeline from prospecting through negotiation to account development
- Includes sponsorship, exhibition, and advertising sales for flagship events
- Requires developing business plans aligned with strategic revenue targets
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Not enough public dataNot enough public salary data is available for this exact role. Before applying, prepare to ask about gross pay, benefits, contract length, probation period, transport and any allowances.
Can you qualify for this role?
- UnclearRelated work experienceThe text mentions experience, but the exact level should be confirmed at source.
- RequiredEducation or certification mentioned in the postThe captured text mentions education, a diploma, certificate, or licence.
- PreferredPractical evidence in sales, internship, entregadorThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in Not specifiedThe vacancy is associated with this location.
- UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- Role specificAcademic or professional certificates
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Manager, Sales and Marketing evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to Chartered Institute of Directors Nigeria (CIoD Nigeria) and the role in Not specified.
- Add concrete examples related to sales, internship, entregador, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from My NGO Jobs Nigeria; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
- Prepare a polite question about pay, benefits and contract terms for later interview stages.
Source and safety check
- My NGO Jobs Nigeria
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.
Interview preparation
- What experience makes you a strong fit for this Manager, Sales and Marketing role in sales, internship?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Not specified under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research Chartered Institute of Directors Nigeria (CIoD Nigeria) before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
Job Title: Manager, Sales and Marketing
Location: Lagos
Department: Sales & Marketing
Reports To: Director/Head of Sales & Marketing or other designated member of Management
Direct Reports: As assigned
Job Purpose
The Sales & Marketing Manager is responsible for driving CIoD Nigeria’s commercial revenue growth, institutional partnerships and business development opportunities in support of the Institute’s strategic and statutory objectives.
The role manages the commercial pipeline from prospecting and lead qualification through proposal, negotiation, conversion and account development.
It works closely with Corporate Communications and relevant Directorates to convert market opportunities generated through the Institute’s programmes, events, publications, partnerships and other approved commercial offerings.
Key Responsibilities
- Business Development & Market Development:
- Develop and implement a business development plan aligned with the Institute’s strategic plan and approved revenue targets.
- Identify new sectors, organisations, regulators and institutional partners with potential for engagement with CIoD Nigeria.
- Conduct market, sector and competitor analysis to identify growth opportunities and emerging demand.
- Maintain a robust and current commercial pipeline across approved revenue lines.
- Revenue Generation & Conversion:
- Identify, qualify and pursue prospective corporate organisations, government agencies, regulators and institutional partners.
- Develop commercial proposals, presentations, quotations and offers consistent with CIoD Nigeria’s brand and governance standing.
- Lead pitches and presentations and negotiate commercial terms within delegated authority and approved policy.
- Convert qualified prospects into paying participants, sponsors, partners, corporate clients and other approved revenue relationships.
- Achieve agreed monthly, quarterly and annual revenue targets and report performance to Management.
- Sponsorship, Exhibition & Advertising Sales:
- Develop and secure sponsorship, exhibition and advertising opportunities for the Annual Directors’ Conference and other Institute events and publications.
- Develop customised sponsorship and commercial packages appropriate to the Institute’s positioning.
- Manage sponsor and exhibitor relationships across the full event cycle, including fulfilment and post-event reconciliation.
- Corporate Partnerships & Account Management:
- Develop corporate partnerships, including training arrangements, MoUs, joint programme delivery and other approved collaborations.
- Engage CEOs, senior executives, HR/L&D leaders, Company Secretaries, board members and other decision-makers.
- Maintain key accounts and identify opportunities for repeat business and cross-selling across the Institute’s programme suite.
- Monitor partner satisfaction and resolve commercial issues promptly and professionally.
- Lead Management, CRM & Reporting:
- Receive and qualify leads generated through Corporate Communications, Institute programmes and events.
- Maintain accurate prospect and opportunity records in the approved CRM/database.
- Track conversion, pipeline value, revenue performance and forecast accuracy and provide structured market feedback to Management.
- Key Performance Indicators
- Revenue achieved against approved target.
- Value and quality of active commercial pipeline.
- Qualified-lead-to-conversion rate.
- Sponsorship, exhibition and advertising revenue secured.
- New and retained corporate accounts/partnerships.
- Repeat business and client retention rate.
- Forecast accuracy and quality of Management reporting.
- Academic & Professional
Requirements
- Bachelor’s Degree in Business Administration, Marketing, Sales, Economics, Management or a related discipline.
- Professional qualification in Sales, Marketing, Business Development or a related field is an advantage.
- Strong B2B business development, sales and commercial relationship-management capability.
- Strong understanding of the operating environment of professional and membership-based organisations.
- Excellent negotiation, presentation, pitching and influencing skills.
- Commercial acumen with strong pipeline, CRM and target-management discipline.
- Strong analytical, communication and relationship-management skills.
- Ability to engage senior executives and manage multiple commercial opportunities simultaneously.
- Application Closing Date
- 30th September, 2026.
- How to Apply
- Interested and qualified candidates should send their Cover Letter and CV to:
- hr@ciodnigeria.org
- using the Job Title as the subject of the email.
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Experience
7-10 years’ relevant experience, preferably with demonstrable B2B sales or business development experience.
Demonstrable
meeting revenue, sales or business development targets.
selling professional services, executive programmes, memberships, events, sponsorships or similar offerings is highly desirable.
engaging senior executives and corporate decision-makers.
Competency & Skills