Area Sales Supervisor
AI job insight
BIC Nigeria is hiring an Area Sales Supervisor in Adamawa (Yola) to manage sales representatives, drive numeric and weighted distribution, deliver GP targets, and ensure strong in-market execution of BIC products across assigned territories.
- Manage, coach and monitor Sales Representatives performance through field accompaniment and reviews.
- Drive numeric and weighted distribution and identify new sales opportunities in the territory.
- Deliver sales and GP targets across assigned categories in Adamawa.
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BIC Nigeria is hiring an Area Sales Supervisor in Adamawa (Yola) to manage sales representatives, drive numeric and weighted distribution, deliver GP targets, and ensure strong in-market execution of BIC products across assigned territories.
- Manage, coach and monitor Sales Representatives performance through field accompaniment and reviews.
- Drive numeric and weighted distribution and identify new sales opportunities in the territory.
- Deliver sales and GP targets across assigned categories in Adamawa.
- Requires prior experience leading a team of sales reps and willingness to travel within the territory.
- Strong analytical, commercial and negotiation skills needed.
AI job guide
Use this guide to check salary signals, requirements, documents, application steps and safety before you apply.
AI salary guide
Not enough public dataNot enough public salary data is available for this exact role. Before applying, prepare to ask about gross pay, benefits, contract length, probation period, transport and any allowances.
Can you qualify for this role?
- Required3+ years of relevant experienceThe job post includes a minimum experience signal.
- PreferredPractical evidence in sales, retail, internshipThe tags and summary point to skills connected with this role.
- RequiredAvailability to work in AdamawaThe vacancy is associated with this location.
- UnclearComfort with the Full Time contract termsConfirm hours, duration, probation and benefits at the original source.
Documents to prepare
- Likely requiredUpdated CV
- Role specificCover letter or short employer message
- OptionalProfessional references
- VerifyID or passport only after verifying the employer
Application tips for this job
- Place your strongest Area Sales Supervisor evidence in the first half of your CV.
- In your cover letter or employer message, connect your experience to BIC Nigeria and the role in Adamawa.
- Add concrete examples related to sales, retail, internship, ideally with measurable outcomes or clear responsibilities.
- Follow the instructions from Bic; avoid sending documents to unofficial contacts or copied links.
- Confirm the deadline, interview location and employer contact before sharing personal documents.
- Prepare a polite question about pay, benefits and contract terms for later interview stages.
Source and safety check
- Bic
- Original source link available
- Application method is clear
- Deadline not specified
- No major risk signal was detected in the captured text.
Never pay for interviews, shortlisting, medical checks, uniforms, or job placement. Confirm every application at the original source before sharing personal documents. Report suspicious listing.
Interview preparation
- What experience makes you a strong fit for this Area Sales Supervisor role in sales, retail?
- How have you handled responsibilities similar to those in this job post?
- Are you available to work in Adamawa under the listed contract or schedule?
- Prepare examples with clear responsibilities, tools used and measurable outcomes.
- Review the source and research BIC Nigeria before the interview.
Ask what the first priorities will be in the role and how success will be measured.
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Original source description
Area Sales Supervisor (Adamawa) at BIC Nigeria
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Oct 15, 2026, 5:07 AM
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BIC® products are known and appreciated all over the world for their quality, their affordability and ease of use. The ballpoint pen, the pocket lighter, the one-piece shaver are all part of the daily lives of millions of consumers. These products make BIC® one of the best known international brands, present in 3.2 million retail outlets, in more than 160 countries. As we explore the tremendous opportunities ahead, we have a need for dedicated and dynamic employees to help build our team.
We are recruiting to fill the position below:
Job Title: Area Sales Supervisor
Location: Yola, Adamawa
The Role
Responsible for the management of the Sales Representatives in the assigned territories to achieve overall sales objectives as well as numeric and weighted distribution of BIC products in the sales universe.
Main Responsibilities/Tasks
Drive numeric and weighted distribution and identify new sales opportunities.
Deliver sales and GP targets for the assigned territory and categories.
Conduct regular reviews of territory performance and implement corrective actions where required.
Ensure effective stock availability, order generation, delivery follow-up and cash collection.
Monitor execution of promotions, merchandising, visibility and new product launches.
Manage, coach and monitor Sales Representatives performance through regular field accompaniment and performance reviews.
Monitor competitor pricing and market activities and provide relevant insights to the Regional Sales Manager.
Build and maintain strong relationships with internal and external customers
Develop and optimise route/journey plans to maximise territory and outlet coverage.
Key Performance Indicators
Sales and GP achievement by category/product
New outlet acquisition
Numeric and weighted distribution
Promotion and in-market execution
Wholesaler/distributor performance
Territory and outlet coverage
SR productivity and route-plan compliance
Requirements
- Good commercial and negotiation skills, with the ability to identify new sales opportunities.
- Willingness to travel within the assigned territory.
- Prior experience leading a team of Sales reps
- Self-driven, organised and comfortable working independently in a field-based environment.
- Strong analytical and problem-solving skills, with the ability to interpret sales and market data.
- Good communication and relationship-building skills with both internal and external stakeholders.
- Strong understanding of territory management, route planning and distributor/wholesaler management.
- Proven track record of delivering sales, distribution and coverage targets.
- Previous experience in FMCG Sales/Business Development
- How to Apply
- Interested and qualified candidates should:
- Click here to apply online
- View all Jobs in Nigeria
- Adamawa State